“Engaging, captivating, inspiring, and full of energy!”
Those were the heartfelt compliments from attendees after the talk by Architect Lê Huy Trực – Design Director and Deputy General Director of TTT Corporation at the program “Quality and Value in Interior Design”, held as part of the Vietnam Interior & Building Exhibition 2025 (VIBE).

With his warm, energetic, and emotional delivery, Mr. Trực’s presentation on “Interior Design with Vietnamese DNA” went beyond the technical aspects of the profession. It was a story of passion — a deep love for local culture, for the creative journey, and for the enduring values that TTT has always pursued. His talk raised a thought-provoking question: Has modern interior design truly reflected the aesthetics, habits, and cultural identity of Vietnamese people?

TTT was honored to participate in this event and to share the stage with respected experts in exploring and celebrating the values of our industry.

Our sincere thanks to the Vietnam Interior Design Association (VNIA), the Handicraft and Wood Industry Association of Ho Chi Minh City (HAWA), and the Saigon Association of Construction and Building Materials (SACA); to the speakers Prof. Keat Ong, Ar. Naomi Thuy Nguyen, and Assoc. Prof. Dr. Ar. Vu Hong Cuong; and to all colleagues, partners, and friends who joined, listened, and shared.

It was truly an inspiring platform — a space where the architecture and interior design community came together to create new, meaningful, and lasting values for the industry.

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